AI JOB RISK SCANNER
O*NET-SOC 11-2032.00 / model V11 rated-task engine

Will AI replace
Public Relations Managers?

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

Estimated AI task exposure
74%

High exposure

V11 weights occupation tasks using O*NET Importance, Relevance and Frequency ratings instead of treating every task equally.

20 tasks have usable Task Rating records; weighted-task coverage is 100%.

Digital/info work

76/100

Physical moat

17/100

Human moat

41/100

Rating coverage

100%

20 task statements / 20 rated

Highest-weighted occupation tasks

Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new business opportunities.
Importance 96/100Relevance 100/100Frequency 72/100Weight 0.91
Assign, supervise, and review the activities of public relations staff.
Importance 91/100Relevance 97/100Frequency 75/100Weight 0.89
Identify main client groups and audiences, determine the best way to communicate publicity information to them, and develop and implement a communication plan.
Importance 90/100Relevance 100/100Frequency 53/100Weight 0.85
Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet web pages.
Importance 84/100Relevance 100/100Frequency 50/100Weight 0.82
Manage communications budgets.
Importance 84/100Relevance 100/100Frequency 44/100Weight 0.80
Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
Importance 79/100Relevance 97/100Frequency 43/100Weight 0.77
Develop, implement, or maintain crisis communication plans.
Importance 85/100Relevance 100/100Frequency 24/100Weight 0.75
Direct activities of external agencies, establishments, or departments that develop and implement communication strategies and information programs.
Importance 69/100Relevance 100/100Frequency 46/100Weight 0.75
Facilitate consumer relations or the relationship between parts of the company, such as the managers and employees, or different branch offices.
Importance 78/100Relevance 87/100Frequency 51/100Weight 0.75
Observe and report on social, economic, and political trends that might affect employers.
Importance 73/100Relevance 94/100Frequency 45/100Weight 0.74

Task weighting

Each rated task receives a composite weight: 38% relevance, 37% importance and 25% frequency. Core tasks receive a small additional multiplier. Low-precision rows flagged by O*NET for suppression are excluded.

Occupation scoring

When rating coverage is strong, rated tasks contribute 60% of the digital, physical and human task signals and Work Activities contribute 40%. Lower-coverage occupations automatically rely more on Work Activities.

U.S. labor market

BLS Wage & Employment Outlook

Median annual wage

$146,910

BLS OEWS May 2025

National employment

74,850

BLS OEWS May 2025

Projected growth

+5.7%

BLS Employment Projections 2025–2035

Average annual openings

6

BLS Employment Projections 2025–2035

BLS labor-market figures are separate from the site's AI-exposure model. Missing values mean a compatible detailed BLS occupation estimate was not published or could not be mapped.

Career pivot radar

Safer Career Alternatives

These options are selected from the same 923-occupation model. They favor a similar task/work profile with meaningfully lower estimated AI exposure. They are suggestions for exploration, not guarantees of job fit.

SAFER ALTERNATIVE

Chefs and Head Cooks

12%

62 points lower exposure • 67% profile similarity

Median wage: $62,470 Growth 2025–2035: +6.6% Annual openings: 25

more physical-world work, less digital task exposure
SAFER ALTERNATIVE

Hydroelectric Production Managers

10%

64 points lower exposure • 64% profile similarity

Median wage: $126,060 Growth 2025–2035: +2.6% Annual openings: 17

more physical-world work, less digital task exposure
SAFER ALTERNATIVE

Butchers and Meat Cutters

5%

69 points lower exposure • 58% profile similarity

Median wage: $40,140 Growth 2025–2035: +2.4% Annual openings: 15

more physical-world work, less digital task exposure
SAFER ALTERNATIVE

Bus Drivers, Transit and Intercity

22%

52 points lower exposure • 71% profile similarity

Median wage: $59,050 Growth 2025–2035: +4.1% Annual openings: 21

more physical-world work, less digital task exposure
SAFER ALTERNATIVE

Hazardous Materials Removal Workers

11%

63 points lower exposure • 64% profile similarity

Median wage: $49,450 Growth 2025–2035: +1.5% Annual openings: 4

more physical-world work, less digital task exposure
SAFER ALTERNATIVE

Bicycle Repairers

5%

69 points lower exposure • 56% profile similarity

Median wage: $42,780 Growth 2025–2035: -5.7% Annual openings: 1

more physical-world work, less digital task exposure

Personalized career defense protocol

AI-Proofing Plan

AUTOMATE

  • routine information gathering
  • first-pass document drafting
  • standard reporting and summarization
  • repeatable administrative workflows

AUGMENT

  • research and analysis
  • quality checking AI-generated work
  • decision preparation
  • scenario generation

PROTECT

  • domain expertise
  • exception handling
  • accountability for outcomes

LEARN

  • AI-assisted research
  • workflow automation
  • data literacy
  • prompt and workflow design
  • AI output verification

AI-PROOFING RESOURCES

What this score does not mean

The percentage is a comparative task-exposure index. It is not the probability that this occupation disappears, that a worker is laid off, or that AI can perform the entire job.

New in V11

Find a Safer Career Path

High exposure does not mean starting over. V11 compares your occupation with the other 922 O*NET occupations and surfaces lower-exposure options with similar work profiles.

EXPLORE CAREER ALTERNATIVES
I am your guide.
Knowledge is your strongest upgrade.